One of my responsibilities at Atlassian is to shape how we position our solutions within evolving market trends. I was asked to write a series of blog posts to help articulate the position. Below is an excerpt. To read the entire post or download the whitepaper, just select the button.
Today, I’m going to state the Atlassian point of view on the modern disciplines of strategy and planning. We define Enterprise Strategy and Planning (ESP) as the process of setting and operationalizing strategy through a lifecycle of Strategy, Planning, Execution, and Evaluation, focusing on six core facets.